Christy Ng X Smiley

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CHRISTY NG X SMILEY

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"SMILES ON THE TILES"

 

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The wooden tiles on the kitchen floor - a dance floor for grandma who kept me fed with food and laughter. She is strong and clever and funny and caring. She always packs my raincoat when she thinks it will pour and kisses me on the head as she sends me through the door.

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She laughs when I laugh, smiles when I smile.

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I want her to smile forever - just like she did all those years ago - on the tiles of the kitchen floor singing along to her favourite tunes; dancing.

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BEHIND THE COLLABORATION

 

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Reminiscent of 90s classic diner's tiles, we'd like to implore a hint of nostalgia—an homage to a past era's design with a modern, playful twist.

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We'd like to bring some of that youthful energy to your daily lives! The young have an aura of defiant optimism that we hope to implore in all who carry the collection.

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It's time to #GetSmiley with the #SmileyXChristyNg collection, dropping Feb 25.

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COLOUR SCHEME

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Smiley's classic yellow spreads a message of positivity and vibrant energy that we love. We think that it perfectly compliments the colour of the blue cornflower—symbolising hope for the future and a reminder of simple beauty.

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The colours are simple, yet have a sort of youthful vigour to it, in a somewhat playful, rebellious nature.

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A defiance of the mediocre; of the mundane.

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